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HI THERE!

Whether you're here as a client, friend, or prospective employer,
I hope you'll like what you see

Home: Welcome
Home: Welcome

ABOUT ME

I chose the name Groove Graphic Design  because I believe design should do more than look good - it should help people find their rhythm, their flow, their groove... whether that's in business, learning, or everyday moments of connection.

My designs feel personal, approachable, purposeful, and they work. I pride myself on creating visuals that feel warm, human, and tailored, while delivering the kind of quality that moves the needle... whether that looks like increased sales, inspired and engaged students, or even just a well-timed chuckle, I create work that connects people to ideas, in ways that truly matter.

 

Outside of design, I’m an advocate for freshly squeezed juice, therapy sessions, and pineapple on pizza. I like pina coladas and getting caught in the rain (seriously), and I am endlessly in search of the ultimate breakfast spread. I think it might be blackberry jam, but I’ve got so much of the world left to explore, it seems too early to make the call.

to read more about my design journey and career experience

Home: About

MY WORK

to view my recent work in educational design
for nationally recognised training programs.

BRAND PACKAGES

ADVERTISING

ICE CREAM SHOP ADVERTISEMENT POSTER
The initial design brief called for 3 distinctly unique design directions to start with, using provided promotional, body, and disclaimer text

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LOGOS FOR SMALL BUSINESSES

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2D ILLUSTRATION & ANIMATION

Please see my MEM Training Package tab in the site menu for more recent examples of my animation work!

Happy Gilmore Opening Credits Sample

Happy Gilmore Closing Credits Sample

DIGITAL ILLUSTRATION

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ALBUM ARTWORK

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Illustrated album covers for an emerging Australian rap artist,

paired with my hand-drawn custom font designed for use across all of Musket's collateral

CONDOM DISPENSER PROJECT - DESIGN AND CAMPAIGN DEVELOPMENT

Marketed towards people of all ages, and genders, strong emphasis on being appealing to EVERY demographic,
with the intention to normalise condom use and promote visits to local dispensers

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CARD GAME DEVELOPMENT & DESIGN

'Mundania: A Low Stakes, High Fun Icebreaker'

.A conversation card game designed as a classroom icebreaker for adult learners.

Concept creation, question writing, branding, packaging design, and prototype development.

A useful, flexible, playful, approachable, and visually engaging product.

RECIPE CARDS

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UNIVERSITY CAPSTONE GRAPHIC DESIGN PROJECT 

'Polly: Spanish Flashcards'

A system of flashcards for english speakers learning intermediate spanish, both thoughtfully designed for learning and beautifully illustrated.
The pdf document slideshow below outlines the research behind the project, a detailed explanation of the design system, and all the final artworks

"There is nothing more truly artistic than to love people."

Vincent Van Gogh

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